About Sinceri Senior Living

Our Mission

We are Sinceri Senior Living – a premier, progressive senior living management company with over 35 years of experience, operating over 40 communities in more than 18 states across the U.S.

We genuinely foster bonds between those that live and serve in our communities, just like family.

With services from independent living, assisted living, and even specialized memory care, our community care teams manage all levels of care, allowing our residents to age in place. Our approach of honoring aging provides our resident families with peace of mind and instills confidence in trusting us with their loved one’s care.

Our legacy started 35-years ago when our founder lost his own mother to Alzheimer’s disease. His discovery of the dearth of specialized dementia care options led him to develop a better care solution. Building his first dedicated memory care community in Tumwater, WA. This community would be the first in a portfolio of successful senior living communities nationwide, catering to individuals with memory loss through exceptional care, personalization, and engagement.

At Sinceri Senior Living, “family” is more than just a word, it is a defining value woven into our very fabric. Our team truly values getting to know residents on a deeper level so that they can honor them with dignified care that celebrates their lives and accomplishments, just as family would. The strong bonds between those who live and work at our communities allow residents to live life to the fullest as the self-actualized individuals they have spent their lives perfecting. For many families, this new living situation is uncharted territory, so we take great pride in the feedback that current resident families sleep peacefully knowing their loved ones are in good hands.

Mission Statement

We genuinely foster bonds between those that live and serve in our communities, just like family

Core Values:

Connected through…
Partnership
Integrity
Commitment
Inspiration
Innovation

Our Difference

People living with memory loss face greater challenges than most of us. Being unable to remember life’s most cherished moments is a difficult path, but not a hopeless one. Sinceri Senior Living recognizes that these individuals haven’t lost the capacity to experience joy and are able to continue leading meaningful lives.

That’s the basis for our Meaningful Moments program. This unique approach to caring for those with dementia goes beyond merely making these individuals safe and comfortable. It’s a family-centered concept that starts by learning everything there is to know about our residents – their passions, achievements, careers, family, hobbies and interests. This allows our staff to create moments of real meaning that engage our residents emotionally, physically, mentally, socially and spiritually.

It also helps bond caregivers to the resident, so they are able to see more than their current condition and recognize them for the singular and exceptional person they are. By creating this profound connection, Meaningful Moments establishes a strong foundation of trust and well-being from which residents are able to create new memories and thrive in an environment of exceptional care. The result is a level of familiarity and connection that cannot be found anywhere else.

The “Our Difference” and “Meaningful Moments® Sets the Standard in Memory Care” sections are identical on this page. We recommend removing one of the sections or altering the text to be more in line with the subject matter.

Meaningful Moments® Sets the Standard in Memory Care

People living with memory loss face greater challenges than most of us. Being unable to remember life’s most cherished moments is a difficult path, but not a hopeless one. Sinceri Senior Living recognizes that these individuals haven’t lost the capacity to experience joy and are able to continue leading meaningful lives.

That’s the basis for our Meaningful Moments program. This unique approach to caring for those with dementia goes beyond merely making these individuals safe and comfortable. It’s a family-centered concept that starts by learning everything there is to know about our residents – their passions, achievements, careers, family, hobbies and interests. This allows our staff to create moments of real meaning that engage our residents emotionally, physically, mentally, socially and spiritually.

It also helps bond caregivers to the resident, so they are able to see more than their current condition and recognize them for the singular and exceptional person they are. By creating this profound connection, Meaningful Moments establishes a strong foundation of trust and well-being from which residents are able to create new memories and thrive in an environment of exceptional care.

Meet our Leadership Team

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